The power of design is very omnipotent and it can make a difference once design is used properly. The awareness of
endangered species is well-known to many people from its overflowing propaganda. However, due to its didactic tone of
voice, the message is not being delivered effectively. I wanted to deliver conservation through illustrated type and animals
in order to engage more people in support. I focused on three most endangered animals: the Black rhinoceros, the
cheetahs and the gorillas. I designed three packets that contain take-aways, a movie and a zoo ticket.